DIRKJAN.CO®
iconmonstr-behance-1iconmonstr-dribbble-1iconmonstr-vimeo-1iconmonstr-instagram-11
iconmonstr-behance-1iconmonstr-instagram-11iconmonstr-vimeo-1iconmonstr-dribbble-1
sww

Watch this project on Behance
mail@dirkjan.co

Watch this project on Behance
mail@dirkjan.co

Watch this project on Behance
mail@dirkjan.co

Animation project
Starting With Women

Animation project
Starting With Women

Animation project
Starting With Women

For agency Burness, we created an animation to raise awareness about the barriers women face in gaining secure rights to land and natural resources. The animation also presented proven ways to address these challenges in developing countries.

We also worked on artwork, logo design, script copywriting, and audio effects to support the project and help bring the message to life. Our goal was to make an engaging and informative animation that would highlight this issue and encourage action.


For Burness, Maryland, we created this Animation, Artwork, Logo, Script copywriting and Audio FX. The goal of this animation is to bring attention to the barriers women face in gaining secure rights to land and natural resources, and in benefiting from natural resource investments and related legal and regulatory reforms, as well as showcase proven ways to address these barriers in developing country contexts.

Client: ARU
Agency: Burness
Direction: Dirk Jan
Script copywriting: Steven Partington
Design: Felipe Vargas, Dirk Jan
Animation: Dirk Jan, Iria Moll Coll
Music & Sound Design: Ronnie van Overveld

For the waving flag in the first scene,
I used Cinema4D to create a realistic waving cloth in the wind.

For the waving flag in the first scene, I used Cinema4D to create a realistic waving cloth in the wind.

For the waving flag in the first scene, I used Cinema4D to create a realistic waving cloth in the wind.
sww-3d
sww-flag
SWW-Logo

The goal of the video is to showcase the ‘Starting with Women’ approach as a cutting-edge innovation that, if brought to scale, could have a major impact on women’s daily lives, and that or their communities.

In most developing countries, women’s land rights are not secure, and are weaker than those of men. Yet those rights are key to increasing food security, reducing poverty, and mitigating conflict. Current approaches don’t tend to put women at the center of the solution.

The goal of the video is to showcase the ‘Starting with Women’ approach as a cutting-edge innovation that, if brought to scale, could have a major impact on women’s daily lives, and that or their communities.

In most developing countries, women’s land rights are not secure, and are weaker than those of men. Yet those rights are key to increasing food security, reducing poverty, and mitigating conflict. Current approaches don’t tend to put women at the center of the solution.

Women and girls have untapped potential to transform their communities. Securing women’s land rights benefits women and their communities, leading to higher incomes, increased food production, and higher levels of education.

Women and girls have untapped potential to transform their communities. Securing women’s land rights benefits women and their communities, leading to higher incomes, increased food production, and higher levels of education.
Animation_GIF8
gif9
gif6
gif2

Storyboard

Storyboard created for the animation. During the process of illustrating and
animating some shots were changed slightly.

Storyboard created for the animation. During the process of illustrating and animating some shots were changed slightly.

SWW-Storyboard-Animation-Sketch

Styleframes

Illustrated style frames we designed for Starting With Women.
 

Illustrated style frames we designed for Starting With Women.
 
illustration_artwork0
illustration_artwork3
illustration_artwork1
illustration_artwork2

Selected projects
Peterson-MilbankExplainer
Waffle PayUX Animation
LunarCrushUI/UX Animations
AccelerateExplainer
Robinhood InvestingUX Animation
Starting With WomenExplainer
Politico Focus & EricssonExplainer
Feros CarePromo
Citigroup CANVASUX Animations
Mijn DomeinAdvertising
Leeuwarden FrieslandCampaign
3HPExplainer
PLUS Boodschappenpakket3D Animation / TV Commercial
Vibrance App2D Animation / Promo
Vidello ExplainerExplainer
AdobeUX Animation
G-Star Black Friday3D Animation
ThoughtSpotMotion Graphics
Avatar DesignIllustration
PlayVarious Work
MOTION DESIGN – ANIMATION – CREATIVE DIRECTION – 2D – 3D – AI – ILLUSTRATION – ART DIRECTION – COMPOSITING – FREELANCE – STORYBOARDING – VISUAL EFFECTS – STYLEFRAMES – GRAPHIC DESIGN – CHARACTER ANIMATION – MOTION GRAPHICS – BRANDING – CGI – TEXTURING – LIGHTING – VISUAL STORYTELLING – DIGITAL ART – POST-PRODUCTION – VIDEO WALLS – DIGITAL SIGNAGE – INTERACTIVE – AR – VR – CONTENT CREATION – BROADCAST DESIGN – PRODUCT VISUALIZATION – CONCEPT ART - RENDERING – AI-ASSISTED DESIGN – GENERATIVE ART – HIGH-END VFX – SOCIAL MEDIA CONTENT – EVENT VISUALS – MUSIC VIDEOS – PROMOTIONAL CONTENT –MOTION DESIGN – ANIMATION – CREATIVE DIRECTION – 2D – 3D – AI – ILLUSTRATION – ART DIRECTION – COMPOSITING – FREELANCE – STORYBOARDING – VISUAL EFFECTS – STYLEFRAMES – GRAPHIC DESIGN – CHARACTER ANIMATION – MOTION GRAPHICS – BRANDING – CGI – TEXTURING – LIGHTING – VISUAL STORYTELLING – DIGITAL ART – POST-PRODUCTION – VIDEO WALLS – DIGITAL SIGNAGE – INTERACTIVE – AR – VR – CONTENT CREATION – BROADCAST DESIGN – PRODUCT VISUALIZATION – CONCEPT ART - RENDERING – AI-ASSISTED DESIGN – GENERATIVE ART – HIGH-END VFX – SOCIAL MEDIA CONTENT – EVENT VISUALS – MUSIC VIDEOS – PROMOTIONAL CONTENT –MOTION DESIGN – ANIMATION – CREATIVE DIRECTION – 2D – 3D – AI – ILLUSTRATION – ART DIRECTION – COMPOSITING – FREELANCE – STORYBOARDING – VISUAL EFFECTS – STYLEFRAMES – GRAPHIC DESIGN – CHARACTER ANIMATION – MOTION GRAPHICS – BRANDING – CGI – TEXTURING – LIGHTING – VISUAL STORYTELLING – DIGITAL ART – POST-PRODUCTION – VIDEO WALLS – DIGITAL SIGNAGE – INTERACTIVE – AR – VR – CONTENT CREATION – BROADCAST DESIGN – PRODUCT VISUALIZATION – CONCEPT ART - RENDERING – AI-ASSISTED DESIGN – GENERATIVE ART – HIGH-END VFX – SOCIAL MEDIA CONTENT – EVENT VISUALS – MUSIC VIDEOS – PROMOTIONAL CONTENT –

Interested in working together? 
Get in touch!
mail@dirkjan.co